Reedy, Joel
자료유형 | 단행본 |
---|---|
서명/저자사항 | Electronic marketing: integrating electronic resources into the marketing process/: Joel Reedy, Shauna Schullo, Kenneth Zimmerman. |
개인저자 | Reedy, Joel. Schullo, Shauna. Zimmerman, Kenneth. |
발행사항 | Fort Worth: Dryden Press, c2000. |
형태사항 | xxiv, 466 p.: ill.; 28 cm. |
총서사항 | The Dryden Press series in marketing |
ISBN | 0030211077 |
서지주기 | Includes bibliographical references and index. |
일반주제명 | Telemarketing. Internet marketing. |
분류기호 | 658.84 |
언어 | 영어 |