상세정보
- 상세정보
Challenging the big brands : how new brands win market share with innovative design
Evans, Judith
- 책이미지
- 서평쓰기
| 자료유형 | 단행본 |
|---|---|
| 서명/저자사항 | Challenging the big brands: how new brands win market share with innovative design/: Judith Evans, Cheryl Dangel Cullen. |
| 개인저자 | Evans, Judith, 1964- Cullen, Cheryl Dangel. |
| 발행사항 | Gloucester, Mass.: Rockport Publishers, c2003. |
| 형태사항 | 176 p.: ill. (some col.); 29 cm. |
| ISBN | 1564969053 (hardcover) |
| 일반주제명 | Trademarks --Design. Logos (Symbols) --Design. |
| 분류기호 | 659.022 |
| 언어 | 영어 |
